My curious, creative spirit is backed by a business foundation — a Bachelor of Commerce degree from the University of British Columbia. Inspired by the travels of my childhood, I moved to Melbourne after university, where I worked in sales for one of Australia’s leading film distributors. Back in Vancouver, I began a career in real estate investment, supporting one of Canada’s top brokers and marketing iconic national properties, including retail and hotel portfolios, that totaled billions of dollars in sales.
On the side, I co-created a “secret” blog, Tales from a Bar Stool, about bars and the people we met there. We grew a large, dedicated following through strategic media relations, brand partnerships, and social media planning. It was a surprise success. And my writing career expanded to include lifestyle and travel assignments for various digital and print media — I traveled to Norway, Prague, Paris, Los Angeles, and Guatemala. In 2012, I was named one of the National Post’s Vancouver “Worthy 30”.
Restless with curiosity and creativity, I left my corporate career to shape a freelance one as a brand strategist and copywriter. Years later, this has evolved into Studio Telltale. And today, I help brands create storied worlds for their audiences to explore and fall in love with.
I’ve also written screenplays and self-published a story series. My short film script, THE ONLY ONE, was a finalist in Soho House’s Script House competition in 2018. And my feature screenplay, LUNA, has placed in several competitions.
I currently sit on Soho House’s Cities Without Houses Vancouver committee, working to shape and nurture our local creative community.
